e-Journal Details

Title: Journal of database marketing Abbrev: JOURNAL OF DATABASE MARKETING Alternative: The Journal of Database Marketing ISSN: 1350-2328 LCCN: 2004255553 Peer-Reviewed: Yes   Availability: EBSCOhost Business Source Ultimate   Available from 2001/01/01 until (and including) 2003/07/31 Authentication: NTK, ÚOCHB

Categories:
Business, Economy and Management: Marketing and Sales
Business, Economy and Management: Trade and Commerce
Information Technology: Database Design & Management

Journal History:
Continued by: Journal of Database Marketing & Customer Strategy Management [1741-2439]